Name: Facebook Ad Campaign
Creator: Kaggle
License: https://opendatacommons.org/licenses/pddl/1.0/

About this Dataset

Facebook Ad Campaign

Simple Dataset from different marketing campaigns.

The total conversion number shows the total number of signups or installs for instance while approved conversions tells how many became actual active users.

Courtesy of Bunq.

Tables

Data

@kaggle.madislemsalu_facebook_ad_campaign.data

44.7 kB
1,143 rows
15 columns

CREATE TABLE data (
  "ad_id" BIGINT,
  "reporting_start" TIMESTAMP,
  "reporting_end" TIMESTAMP,
  "campaign_id" VARCHAR,
  "fb_campaign_id" VARCHAR,
  "age" VARCHAR,
  "gender" VARCHAR,
  "interest1" BIGINT,
  "interest2" BIGINT,
  "interest3" BIGINT,
  "impressions" DOUBLE,
  "clicks" BIGINT,
  "spent" DOUBLE,
  "total_conversion" DOUBLE,
  "approved_conversion" DOUBLE
);