Dataset: Facebook Ad Campaign

About this Dataset

Facebook Ad Campaign

Simple Dataset from different marketing campaigns.

The total conversion number shows the total number of signups or installs for instance while approved conversions tells how many became actual active users.

Courtesy of Bunq.

Tables

Data

@kaggle.madislemsalu_facebook_ad_campaign.data

43.65 KB
1143 rows
15 columns


CREATE TABLE data (
  "ad_id" BIGINT,
  "reporting_start" TIMESTAMP,
  "reporting_end" TIMESTAMP,
  "campaign_id" VARCHAR,
  "fb_campaign_id" VARCHAR,
  "age" VARCHAR,
  "gender" VARCHAR,
  "interest1" BIGINT,
  "interest2" BIGINT,
  "interest3" BIGINT,
  "impressions" DOUBLE,
  "clicks" BIGINT,
  "spent" DOUBLE,
  "total_conversion" DOUBLE,
  "approved_conversion" DOUBLE
);