Marvel Superhero Movies

With a new Ant Man film just released, another Guardians of the Galaxy movie looming and other MCU phase 5 slugfests coming down the Disney pipeline, can you answer this question:

What is the best performing Marvel Movie?

It all depends on how you measure performance, of course.

• Critical success?
• Audience score?
• Worldwide gross revenue?
• Domestic US revenue?
• Percent of budget recovered?
• Percent of budget recovered in the opening weekend?
• Opening weekend revenue?
• Second weekend revenue? (a decent barometer of audience response).

Some interesting metrics & combos:

• % budget recovered – a blockbuster movie typically needs to recoup 250% of its budget to cover worldwide marketing costs. So this metric let you quickly see which MCU movies have been commercial flops.

• 1st vs 2nd weekend drop off – high % declines between weekends is suggestive of audiences not particularly liking a movie, not recommending it to friends etc. Use this to see which movies came in ‘below average’

• % budget recovered vs % critics score – any correlation between critical appreciation and box office success?

• audience vs critics % deviance – shows which films were more (or less) favoured by audiences vs. critics.