Rankings for world top destinations on Google
Dataset Description
Context
One of the important tasks in SEO analysis, is to check rankings on search engines.
This dataset contains Google rankings for flights and tickets keywords.
It is basically en example dataset that can be generated with the serp_goog function from
advertools.
Content
100 Destinations
2 Keyword variations (flights to destination and tickets to destination)
2 Countries
10 Results each
= 4,000 rows
The same data set is produced every 15 days, in order to track the changes in ranks over time. Each file represents a point in time (either the 1st or the 15th of the month)
Acknowledgements
Python, requests, Google CSE, advertools, pandas
Inspiration
How competitive is the flights/tickets space?
Are there any dominant players?
Here is an article on SEMrush showing a few ways to analyze SERP data with Python
