Customers Purchase Behavior Dataset is a collection of data that tracks customer purchase behavior. The dataset includes information about customers, products, promotions, and the place where the purchases were made through. This data can be used to understand customer buying habits, identify trends, and develop marketing campaigns.
The dataset contains information about 400 customers, including their unique ID, gender, age, salary, and whether they decided to buy specific products or not. The dataset also includes information about 100 products, including their name, category, price, and whether they were promoted. Finally, the dataset includes information about 50 promotions, including their name, type, and start and end dates.