Uplift Modeling , Marketing Campaign Data

Models the incremental impact of customer treatment with highly imbalanced data

@kaggle.arashnic_uplift_modeling

Table List

1 table(215.08 MB)

Criteo Uplift V2–1

@kaggle.arashnic_uplift_modeling.criteo_uplift_v2_1

215.08 MB
13979592 rows
16 columns

f0 F0	f1 F1	f2 F2	f3 F3	f4 F4	f5 F5	f6 F6	f7 F7	f8 F8	f9 F9	f10 F10	f11 F11	treatment Treatment
12.616364906986496	10.059654474774549	8.976428838331028	4.679881620097284	10.280525225748212	4.115453421277861	0.294442711255606	4.833814577796811	3.9553959684262416	13.190055934673358	5.300374864042156	-0.1686792210005612	1
12.616364906986496	10.059654474774549	9.002689495197341	4.679881620097284	10.280525225748212	4.115453421277861	0.294442711255606	4.833814577796811	3.9553959684262416	13.190055934673358	5.300374864042156	-0.1686792210005612	1
12.616364906986496	10.059654474774549	8.964775175534072	4.679881620097284	10.280525225748212	4.115453421277861	0.294442711255606	4.833814577796811	3.9553959684262416	13.190055934673358	5.300374864042156	-0.1686792210005612	1
12.616364906986496	10.059654474774549	9.002800861653911	4.679881620097284	10.280525225748212	4.115453421277861	0.294442711255606	4.833814577796811	3.9553959684262416	13.190055934673358	5.300374864042156	-0.1686792210005612	1
12.616364906986496	10.059654474774549	9.037998700075557	4.679881620097284	10.280525225748212	4.115453421277861	0.294442711255606	4.833814577796811	3.9553959684262416	13.190055934673358	5.300374864042156	-0.1686792210005612	1
12.616364906986496	10.059654474774549	8.904507024922992	4.679881620097284	10.280525225748212	4.115453421277861	0.294442711255606	4.833814577796811	3.9553959684262416	13.190055934673358	5.300374864042156	-0.1686792210005612	1
12.616364906986496	10.059654474774549	8.783340294205589	4.679881620097284	10.280525225748212	4.115453421277861	0.294442711255606	4.833814577796811	3.9553959684262416	13.190055934673358	5.300374864042156	-0.1686792210005612	1
12.616364906986496	10.059654474774549	8.964527838098572	4.679881620097284	10.280525225748212	4.115453421277861	0.294442711255606	4.833814577796811	3.9553959684262416	13.190055934673358	5.300374864042156	-0.1686792210005612	1
12.616364906986496	10.059654474774549	9.03780876622985	4.679881620097284	10.280525225748212	4.115453421277861	0.294442711255606	4.833814577796811	3.9553959684262416	13.190055934673358	5.300374864042156	-0.1686792210005612	1
12.616364906986496	10.059654474774549	9.015127634347312	4.679881620097284	10.280525225748212	4.115453421277861	0.294442711255606	4.833814577796811	3.9553959684262416	13.190055934673358	5.300374864042156	-0.1686792210005612	1


CREATE TABLE criteo_uplift_v2_1 (
  "f0" DOUBLE,
  "f1" DOUBLE,
  "f2" DOUBLE,
  "f3" DOUBLE,
  "f4" DOUBLE,
  "f5" DOUBLE,
  "f6" DOUBLE,
  "f7" DOUBLE,
  "f8" DOUBLE,
  "f9" DOUBLE,
  "f10" DOUBLE,
  "f11" DOUBLE,
  "treatment" BIGINT,
  "conversion" BIGINT,
  "visit" BIGINT,
  "exposure" BIGINT
);